Found a few links to valuable free SEO tools so that you can judge and measure your search engine optimization efforts for your Las Vegas website.

http://tools.seobook.com/

http://www.seomoz.org/tools

http://www.seotoolset.com/tools/free_tools.html

http://www.seocompany.ca/tool/seo-tools.html

http://www.socialseo.com/the-top-15-free-seo-tools.html

http://www.webuildpages.com/tools/

http://www.beanstalk-inc.com/tools/

http://www.seochat.com/seo-tools/

Search engine optimization or SEO is a set of tactics you do to your Las Vegas web site so that search engines will rank it higher in their results for your keywords. 

The reason we use SEO is so that more people will find your web site. This is known as visibility.

Being ranked highly, especially with placement on the first page, means you will get more targeted traffic to your web site. Targeted traffic is the term for web site visitors that are interested in the content of your site and/or the things you sell. 

One of the first SEO tactics you should know about is choosing your keywords. A keyword is a word or group of words that people would think of when they are looking for information that your site provides, a word or phrase that you might type into a google search for example. You want your keywords to be as specific as possible. 

For example if your keyword is “golf” you will have the competition of over 87 million web pages with the same key word. If you choose a narrower focus, in the same field, such as “left handed ladies golf driver” you will have very little competition – so people searching for this specific type of driver will most likely find you on the first page of the search engine results. 

Some other SEO techniques are:

• repeating keywords and phrases on your website pages
• optimizing META tags on your website
• optimizing html page names
• adding a sitemap page to your website that is rich in keywords
• adding your website link to top search engines and directories
• back links -having your web site link appear on other web sites
• key word suggestion tool – to help determine what key words your customers are already searching for
• reciprocal link checker tool – which checks to see if people you have exchanged links with really do have your link on their site. 

There are many other tools available. Some sites that offer free SEO tools are:

• http://www.seotoolset.com/tools/free_tools.html
• http://tools.seobook.com/
• http://www.seomoz.org/tools

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Search engine optimization (SEO) is a critical marketing strategy to help promote your Las Vegas business website. Even if you do not have the budget to hire a professional search engine optimization (SEO) company in Las Vegas, there are numerous tools online that you can use to help optimize and submit your website and ensure your Las Vegas website reaches as many potential customers and clients as possible.

I’ve compiled a list of various Free SEO Tools, take a look:

SEOToolSet – www.seotoolset.com

SEOToolSet® is a product offered by Bruce Clay™, Inc., a different kind of SEO company. At this site, instead of optimizing your website we teach you how to practice search engine optimization yourself, giving you theSEO tools and training that you need to obtain qualified search engine traffic to your website or your client’s websites.

Beanstalk Free SEO Tools – www.beanstock-inc.com

Includes rank checking tools, link building tools, keyword selection tools, onsite SEO tools, search engine spider test tool.

Google Webmaster Tools - www.google.com/webmasters/tools/

Free tools and resources from the giant – google.com – with tools for analyzing, detailed stats reporting.

Mike’s Marketing Tools – www.mikes-marketing-tools.com

One of my favorite free tools site. Mike’s Marketing Tools offers free information and reviews on internet marketing software and tools, marketing tips, and free marketing tools.

webconfs.com – www.webconfs.com

SEO tools and webmaster utilities.