Posted on 30 October 2009
Tags: Business, free business startup, free online marketing, free search engine, free search engine submission, google, google analytics, internet, Internet Marketing, internet marketing resources, internet marketing tools, las vegas, Links, major search engines, marketing resources, marketing tips, marketing tool, online, web marketing tools, web site promotion software, website
As a Las Vegas marketing professional, you should be aware of serveral mostly free internet and online marketing tools available on the internet. Here are some links I’ve collected that could be of great value to your Las Vegas business or company.
Posted on 24 June 2009
Tags: Business, email marketing solutions, free online marketing, google tools, Internet Marketing, internet marketing strategies, internet marketing strategy, las vegas, marketing strategies, marketing strategy, marketing tool, marketing tools, search engine optimization, strategy, vegas company, writing a press release
Internet marketing is critical to marketing and promoting your Las Vegas business and website, so you should keep in mind that internet marketing strategy should be an integral part of your overall marketing strategy for your Las Vegas company or business. I’ve taken time to compile what I consider the top 10 internet marketing strategies you should keep in mind for your Las Vegas business and website:
- Search Engine Optimization - promotes organic traffic for your website and helps rank and promote your company’s website. Learn more about Search Engine Optimization (SEO).
- Email Marketing - collect email addresses and create your own email list to market to, including exisiting client. Learn more about email marketing solutions that can help find leads.
- Utilize Google Tools and Products - google offers a variety of mostly free online marketing tools. Learn more about google’s online marketing tools.
- Write and Distribute your own Press Releases - writing a press release for your business is relatively simple and there are a ton of free and almost free ways of distributing a press release online. Learn more about writing your own press release.
- Write a Blog, Publish Articles - if you make yourself an expert or provide insider information about your specific business or industry, you will get noticed. More information on blog marketing.
Posted on 29 April 2009
Tags: analytics, Business, email, Free, free online marketing, free websites, google, google analytics, google image search, google tools, internet, Marketing, marketing efforts, marketing tools, Networking, networking tools, online, visibility, webmaster tools, website
Google, the great internet god of our lifetime, actually offers many valuable (and many times free) online marketing tools and networking tools that can truly help your marketing efforts and help grow your Las Vegas business and grow your social network. Here are some of the google products that you may find helpful:
Posted on 21 April 2009
Tags: Business, business marketing, business marketing tips, consulting internet marketing, Free, free marketing, free online marketing, how to write a marketing plan, internet, Internet Marketing, las vegas, marketing advice internet marketing, marketing campaign, marketing consultant, marketing marketing strategy, marketing plan, marketing resource center, marketing resources, marketing services, marketing tactics, online, professional, sample marketing plan, search engine, search engine optimization, small business marketing, strategy, tips and tricks, vegas company, vegas web
Everybody wants free advice and that’s why I started the MarketinginLasVegas website and blog, to give you free advice, resources, tips and tricks on marketing your Las Vegas business or Las Vegas company. While you may not find a truly free online marketing consultant to work with (wouldn’t that be great?) there are so many marketing consultants who have written articles online and free websites with marketing advice and resources all available at your fingertips if you search on google.
Here are some great free resources for marketing and online marketing resources, strategies and tactics:
If you’re seeking professional advice, visit my company’s website for professional solutions for:
Posted on 11 March 2009
Tags: awareness, Business, competition, constant contact, email newsletter, free online marketing, google, internet, Internet Marketing, internet marketing company, las vegas, Links, marketing principles, marketing tools, online, pay per click campaign, professional, professional internet marketing, search engine marketing, search engine optimization, target, vegas community, vegas company
Internet Marketing can really encompass several different concepts or terms - online marketing, search engine marketing (SEM), search engine optimization (SEO), website marketing, to name a few. Whichever terms you’ve heard before is not too important; the important take-away is that you need to promote your business online, grow traffic to your website, create an awareness and brand your business online, improve your search engine result rankings and make the Las Vegas community aware that your company even exists.
Many companies and businesses in Las Vegas make the mistake of launching a website and thinking that drones of visitors will magically arrive each day. Not true. Just like a business card that sits in your pocket if you don’t hand it out to people, most of the time a website can sit out on the internet and if you don’t market that web site, people may not even know you or your business exists.
Here are some ways you or a professional internet marketing company can help market your business online:
- Launch a Website - if you don’t already have a web site you are WAY behind the curve. Get one up right away.
- Search Engine Optimization - research keywords and key phrases that people would find your website during a search on a search engine and put those words and phrases into the copy on your website, make those same words links between your website pages and place those same words into your website’s site map.
- Online PR - There are many opportunities for online PR and Press Releases. For more information see my article on Press Releases for Your Las Vegas Business.
- Google’s Free Online Marketing Tools - here’s a list from wikipedia.org. Very helpful and mostly free.
- Pay-Per-Click Campaign - ever wonder what those Sponsored Listings are when you search on google, yahoo, msn or aol? That’s right, they pay. You can set up your own campaign, choose they keywords, set your monthly budget and start coming up right along side your competitors by setting a pay-per-click campaign.
- Email Marketing - Use a company like Constant Contact to set up an email marketing campaign. You can upload your list of contacts, choose a template and write your email newsletter, it’s easy and fun.
- Launch a Blog - Do you have a lot to say about your particular area of expertise or industry (like I do, hee)? Then launch a blog and tell visitors what you’re thinking and let them find out who you are and what your business specializes in.
- Banner Advertising - Consider buying space on a targeted web site that promotes your products and services. Set up a special landing page so you can track the results
It’s not too late to get ahead of the Internet Marketing curve, especially in Las Vegas (we are behind the curve in a lot of internet marketing principles). If you don’t, your competition will.
