Las Vegas Marketing, Web Design & Graphic Design Resources - MarketingInLasVegas.com » Social Media http://marketinginlasvegas.com Las Vegas Marketing, Web Design & Development, Graphic Design Resources to Grow Your Business Thu, 29 Jul 2010 05:10:01 +0000 http://wordpress.org/?v=abc en The Importance of Blog Marketing in Las Vegas http://marketinginlasvegas.com/2010/07/02/the-importance-of-blog-marketing-in-las-vegas/ http://marketinginlasvegas.com/2010/07/02/the-importance-of-blog-marketing-in-las-vegas/#comments Fri, 02 Jul 2010 20:34:07 +0000 Michael Gazzano http://marketinginlasvegas.com/?p=1322 If you have a blog for your Las Vegas business or website, then it’s not enough to simply post every day and hope that people magically discover it. While it is important to regularly add new content, it’s equally important to market your blog. Let’s take a look at some strategies you can use to make other people aware of your blog in Las Vegas and beyond.

1. Submit to Blog Directories

This can be a simple yet effective way to market your blog. There are hundreds of directories that you can submit your blog’s URL to. When web surfers come to these directories, they can search for and find your blog. Best of the Web (botw.org), Yahoo Directory, and DMOZ are a few of the top directories on the web.

2. Submit your RSS Feeds

If you have an RSS feed, then you can spread it around just like your blog’s URL. Yahoo also lets you submit your feed to them; and if you’re lucky, it might show up in the Yahoo News stream. Another good site is Ping-o-matic, which will ping hundreds of RSS feed search engines with your RSS feed.

3. Comment on Other Blogs

Another great way to get your blog out there is to comment on other blogs that are close to your niche. Every time you comment on another blog, you get to link back to your own blog. If you regularly comment on a particular blog, both the blogger and the readers will eventually come over to your blog to see what you have to say.

4. Guest Posts

Guest posting can be a powerful way to market your own blog. Let other bloggers know that you are willing to write a guest post on their blog if they ever want to take a day or two off. If they have a sizable readership, some of those readers will come over and check out what else you have to say.

5. Write Articles for Article Directories

A final great way to market your blog is to write articles for article directories like Ezinearticles. You can write about something related to your blog’s topic, or you can even submit your previously written blog posts. The advantage here is that these articles are more likely to be found in the search engines. Once they read your article, they will often click the link that goes back to your site.

There are many ways to market your blog. The most important thing is to find a method that you enjoy and that works for you - then stick with it.

]]> http://marketinginlasvegas.com/2010/07/02/the-importance-of-blog-marketing-in-las-vegas/feed/ Las Vegas Online Reputation Management Resources http://marketinginlasvegas.com/2010/04/30/las-vegas-online-reputation-management-resources/ http://marketinginlasvegas.com/2010/04/30/las-vegas-online-reputation-management-resources/#comments Fri, 30 Apr 2010 22:11:12 +0000 Michael Gazzano http://marketinginlasvegas.com/?p=1288 Maintaining your Las Vegas company’s online reputation should be a priority in helping to market your company. There are times when every company and/or business owner has a customer that has had a negative experience at one time or another.

Most of the time, a savvy business owner can correct the problem by offering a discount, a free service, or even a simple apology. But if it gets past that point, your customer could go out onto the internet and write a negative review about your business. When other potential customers do a search on the internet for your company’s name, they might just find a negative review. That of course would probably mean they will not contact your company or business or buy anything from your online store.

More Information on Online Reputation Management:

Las Vegas Online Reputation Management Resources:
]]> http://marketinginlasvegas.com/2010/04/30/las-vegas-online-reputation-management-resources/feed/ Why Your Las Vegas Business Needs a Facebook Fan Page Right Now! http://marketinginlasvegas.com/2009/09/18/why-your-las-vegas-business-needs-a-facebook-fan-page-right-now/ http://marketinginlasvegas.com/2009/09/18/why-your-las-vegas-business-needs-a-facebook-fan-page-right-now/#comments Sat, 19 Sep 2009 05:37:18 +0000 Michael Gazzano http://marketinginlasvegas.com/?p=1096 Facebook has fast become a major social networking website for meeting other business professionals in Las Vegas and it is also quickly becoming an essential marketing tool to help market your Las Vegas business or company. If you don’t already have a personal page, create a facebook page right now. Once you create your facebook profile page, be sure to add a fan page for your business.

Reasons Why You Need a Facebook Fan Page:

  1. It’s 100% Free - in these times, this is an invaluable and no-cost way to market your business products and services.
  2. PR - You can publish articles, links to your blog/s, website or any interesting or helpful articles to your fan page that can help you communicate with people in your network and your fans and help keep your business in their mindshare.
  3. Fan page is public - this means that major search engines such as google, bing, and yahoo! can index the page and your page can come up in their search results.
  4. Personalized URL - upon reaching 100 fans, you can register for your own custom facebook URL (i.e. www.facebook.com/yourcompanyname)
  5. Viral Marketing - when you post content to your fan page, it’s automatically added to the pages of all the fans that follow your fan page.
  6. Applications - you can choose from dozens and dozens of apps that can help interact with your fans including photo galleries, polls, RSS feeds from your blog or presentations.
View my company’s facebook fan page for Perkolate Marketing and Design of Las Vegas to get an idea of what a fan page is all about. For more information, visit How to Create a Facebook Fan Page from tutorialblog.org.
]]> http://marketinginlasvegas.com/2009/09/18/why-your-las-vegas-business-needs-a-facebook-fan-page-right-now/feed/ How to Find Free Blog Templates for Las Vegas http://marketinginlasvegas.com/2009/09/12/how-to-find-free-blog-templates-for-las-vegas/ http://marketinginlasvegas.com/2009/09/12/how-to-find-free-blog-templates-for-las-vegas/#comments Sun, 13 Sep 2009 01:40:30 +0000 Michael Gazzano http://marketinginlasvegas.com/?p=1080

How to Find Free Blog Templates for Las Vegas:

A quick search in almost any search engine for free blog templates will turn up scads of results. But just picking a link and grabbing a great-looking free template isn’t the best idea. While most providers of free blog templates are on the up-and-up, some templates will have hidden links or other things included that you’re not going to want in your blog.

Another reason to be choosy about free templates is the importance of SEO. SEO means Search Engine Optimization, and it’s what tweaks your blog to make it easy for the search engines like Google to find. If you want to attract people who might search on the phrase “red cars,” for instance, you’ll want to optimize your site for the keyword “red cars.” Not all blog templates, free or for sale, do a good job with this.

It’s important to choose SEO-friendly free blog templates because these will allow you to get your keywords in places that the search engines like. This lets your site get indexed by the search engines, and helps it rank higher for the phrase so more people searching for your keyword will be able to find your blog. Without SEO-friendly templates, as well as good SEO practices in all of your links and blog content, you may be faced with the classic case of building a wonderful site that no one sees.

There are many blog templates out there that you can purchase that are SEO-friendly, but unless you find one that you can’t live without, save your money. There are plenty of great free blog templates available, as well as free tutorials on how to use them. You can start by looking at these websites:

 

Should you require any professional assistance, please visit perkolate.com and their Las Vegas blog marketing page for more information.

]]> http://marketinginlasvegas.com/2009/09/12/how-to-find-free-blog-templates-for-las-vegas/feed/ Top Social Marketing Websites for Las Vegas Business http://marketinginlasvegas.com/2009/08/20/top-social-marketing-websites-for-las-vegas-business/ http://marketinginlasvegas.com/2009/08/20/top-social-marketing-websites-for-las-vegas-business/#comments Thu, 20 Aug 2009 21:45:03 +0000 Michael Gazzano http://marketinginlasvegas.com/?p=1057 Social marketing and social networking is very important for Las Vegas businesses to participate in, now more than ever. As I always say, if you are not participating, your competition is.

For this reason, I have compiled a list of links to all of the top social networking websites. You should sign up, fill in your profile information as completely as possible, and log in occasionally to participate, find and add friends and share information and gain exposure for you company and its products and services.

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