What you should know is that the reason most websites get any traffic at all is because they are “crawled” by search engines. Being “crawled” refers to a search engine “spider” recognizing your web page. These spiders are computer programs that visit websites for the purpose of later indexing them so they can be added to particular search engines.

To be crawled by a search engine, you typically need to submit your website to that search engine. There are of course many different search engines out there. Ones you may have heard of are AltaVista, Ask.com, Dogpile, Excite, Go.com, HotBot, Info.com, Lycos, and WebCrawler.

With so many apparent choices, you may be wondering which search engines you should submit your website to. Don’t worry. It will not be necessary to submit your website to a hundred different search engines. This is because many search engines, such as Dogpile and WebCrawler, are actually “meta search engines.”

Meta search engines are search engines that are actually powered by results from multiple different search engines. WebCrawler for example draws its search results from Bing, Google, and Yahoo. Other search engines only draw from one source, but again may use a different search engine to power its search results.

Some years ago, there were still many search engines that used their own databases to draw search results from. However, a lot of once profitable online businesses, including search engines, have experienced economic hardships. The result of this has been that many search engine companies have been consolidated, and many previously independent search engines now simply act as facades that produce the same search results as the big three search engines.

The big three search engines today are Google, Yahoo, and Bing. Bing is what Microsoft calls its search engine today. Past incarnations of Bing have included MSN Search, Live Search, and Windows Live Search. Since pretty much all of the supposed competition to these big three draw search engine results from their databases, these are the only three you really need to submit your website to.

Submitting your website to these three sites is very simple and completely free. All you really need to do is enter your website and a short description. Once submitted, it may take a while for your website to climb to a high search engine ranking for certain keywords. However, you will be well on your way to finally directing traffic to your website. Below are links to the website submission pages for Google, Yahoo, and Bing in that order.

http://www.google.com/addurl/

http://search.yahoo.com/info/submit.html

http://www.bing.com/webmaster/SubmitSitePage.aspx

http://tools.seobook.com/

http://www.seomoz.org/tools

http://www.seotoolset.com/tools/free_tools.html

http://www.seocompany.ca/tool/seo-tools.html

http://www.socialseo.com/the-top-15-free-seo-tools.html

http://www.webuildpages.com/tools/

http://www.beanstalk-inc.com/tools/

http://www.seochat.com/seo-tools/

It is a well known fact in the internet world that the DMOZ directory is the best online directory to submit your Las Vegas website to. DMOZ, The Open Directory Project (ODP), is a huge categorized directory of web sites and pages which is staffed by volunteer editors. Each and every website page added to the DMOZ directory is manually reviewed before it is added to their directory and it can sometimes be a challenge to get added as DMOZ editors are backed up with inquiries for additions… it can take month or years to be added. Being listed in their directory is free.

Alternatives and Supplements to Submitting to DMOZ

In addition to submitting your website to DMOZ, you can also submit it to hundreds of free online directories . Submitting site to online free web directories can quickly increase your google page rank and rankings on the google search engine. PageRank is an major part of google’s website ranking algorithm, and the higher the PageRank of your website, the higher your organic listing can appear on a google search. The PageRank within your Las Vegas website is increased by pages from other websites linking to it, and the higher the PageRank of the websites that link to it, the better it is for the your web site. 

When submitting your website to free online web directories, be sure to take time to find just the right category for add it to Don’t be tempted to submit your website to a category that is higher up the tree structure than it should be, because it probably won’t be accepted and will increase the chance of delays in getting your website added.

For a list of major search engines and directories visit searchenginewatch.com.

With the different types of marketing that exist on the internet today, monetizing website traffic in Las Vegas is not a hard goal to accomplish. For some websites it is hard to monetize website traffic because the websites just aren’t getting enough traffic to make a profit. There are ways to get more traffic to a Las Vegas website through building up the amount of informative content on the website and reaching a wider audience of visitors. However, for a website that already generates a good amount of website traffic, one way to monetize this traffic is to work with pay per click advertising programs.

Marketers and advertisers work with pay per click and it is available free of charge to put on a website. Pay per click is a way for advertisers to put an advertisement on your web page so that each viewer will see the advertisement on the web page. With this pay per click program, the website owner will be payed for each person who clicks on the advertisement on the page. Some advertisers will even pay the website owner a portion of the sale if a sale is made from clicking on the advertisement on the web page.

On the road, traffic is a bad thing, but for your webpage, traffic is great. Website traffic means your page is popular and informative and therefore reaching a wide audience of viewers. If there is very little traffic coming to the website, this means that the website needs to be improved or available to search engines so they can be found. Make your website available to sites such as google and netscape and include key words in your webpage or articles on your web page which have a high density. If there is content on the website with a high density of one specific word, it will come up more often and be more available to web searchers using search engines such as google and netscape. This will help bring more traffic to the website, and once this is generated, pay per click advertising can be used on the website to monetize the traffic that has been brought to the website.

For this reason, I have compiled a list of links to all of the top social networking websites. You should sign up, fill in your profile information as completely as possible, and log in occasionally to participate, find and add friends and share information and gain exposure for you company and its products and services.

• Social Networks in the Yahoo! Directory
• Social Networking God: 350+ Social Networking Sites from Mashable.com
• Top Social Networking Sites for Entrepreneurs
• Social Networking Websites Review 2009 - TopTenReviews
• List of Social networking websites - Wikipedia, the free encyclopedia
• Top 20 Social Networking Websites - Work Exposed the Blog

Search engine marketing (SEM), is going to make or break your business in Las Vegas. Relax, maybe you know a couple million people and can do the word of mouth thing. For those of us who would rather keep our voice, there is search engine marketing.

This method of marketing is designed to increase your websites chances of being found by consumers on internet search engines. This is done by using key words and key phrases that best describe your site. The design of your site also plays an important role in search engine marketing. The design of your site is important because it will help your sites ranking in the search engines. This can be done through using key words within your site. This includes META tags, titles, and even images. Keywords will prove to be your best friend with SEM. These key words and key phrases can appear when visitors to google perform a search and your Las Vegas website could appear.

I use search engines as if they are going out of business. The statistics prove that most internet users are under this impression as well. Most people who utilize the web will use a search engine to find what they are looking for. This involves using key words to find the best that the web has to offer. If your site is within the top 30 ranked for your particular niche, you are one of the best. If you are not, I might still click in to see why you are ranked so high. You might even get me to do some impulse buying. That is the point of search engine marketing. You need key words that will attract people to your site.

If you sell collectable cars, the word car is obviously a keyword. I have to warn you however, you will bid higher on such a popular word. Yes, you have to bid on key words. That is a part of advertising and business, we all know that. The more you spend, the more face time you get. A part of search engine marketing is also finding the best deals.

The best deals will of course be words that no one else might think of. As slim as that possibility might sound, with a little creativity you can think of phrases such as “loud cars” or “pretty cars”. I am sure you can be more creative than I am, but you get the drift. You will pay less, and will of course attract more traffic to your website.