A new year is also a great time to step back from your Las Vegas business and assess all of your current online and offline marketing materials. Have you added products and services? Is it time to refresh your brochure, business cards or logos? Is your website up to date?

This is a great time to readjust things that might not have worked for your business in 2009. Consider polishing your corporate identity and developing new marketing materials. Consider advertising online to promote your website. Consider building partnerships with companies that offer complimentary products and services.

This is a good time to commit yourself to getting out into the Las Vegas community and meeting other business professionals in Las Vegas. You’ll have the time to hear about other companies and businesses and perhaps learn from what they are doing and what has worked for them. It’s also an opportunity to promote your own businesses products and services.

Any way you look at it, you should take the time this week to write down 10 new marketing and business goals and execute one each month of the new year! 2010 should become your year to grow!

In general, attending a meeting once and expecting something to come of it is not a good strategy. Find a group or two you click with, attend meetings and socials, and go up and shake people’s hands and say hello and ask them what they do and tell them what you do.

Here are some links to websites dedicated to Las Vegas business networking you will find useful:

• www.networkinginvegas.com
• www.thelinklv.com
• www.netparty.com
• www.largestmixer.com
• www.insidervlv.com
• www.vegasyp.com

The following is a list of places that I frequent where I have directly met people through casual contact that have led to making strong business relationships, new leads and new business:

• Starbucks Coffee on Village Center Circle in Summerlin
• Las Vegas Athletic Clubs
• Vintner Grill in Summerlin
• The Artisan Hotel
• Red Rock Casino, Resort & Spa
• Sapporo
• Einstein Bagel
• RoadRunner Las Vegas
• Agave Mexican Restaurant and Bar

• Google Alerts - get email updates on the topics of your choice.
• Google Checkout - a faster, safer and more convenient way to shop online.
• Google Image Search - the most comprehensive image search on the web.
• Google Maps - View maps and directions.
• Google Patents - Search the full text of US Patents.
• Google Toolbar - Add a search box to your browser.
• Blogger - Share your life online with a blog — it’s fast, easy, and free.
• Google Groups - Create mailing lists and discussion groups.
• Knol - Share what you know.
• orkut - Meet new people and stay in touch with friends.
• Picasa - Find, edit and share your photos.
• Google Translate - View web pages in other languages.
• YouTube - Watch, upload and share videos.
• Google Webmaster Tools - Improve your site’s visibility in Google search results. It’s free.
• Google Analytics - Makes it easy to improve your results online.
• Google AdSense - Maximize revenue from your online content.
• Google Sites - Free websites and wikis.

Where to find powerful online partnerships

Online partnerships have assumed increased significance over the years, especially when listed on your Las Vegas website. And while it may be prudent in pointing out that at times, this strategy may not be a huge business generator, on the whole, a lot of people have reported fair successes with forming partnerships with related Las Vegas businesses.

So, how do you go about finding online partnerships for your business website that you have recently launched? A lot of people have been struggling to find an answer to forming business partnerships - while the objective may seem easy, but the way you go about it is slightly complex.

The very first thing you should do after launching your website is to speak to fellow business owners that you know that have complimentary services to your business. Ask them if they would consider partnering with you so that you could refer business to each other and could trade links to each others websites. Chances are that some of your business associates may not have websites and if that’s the case, ask them if they could refer any of their business associates for a partnership.  Bottom line is, as a professional Las Vegas business owner, you should be able to find potential partners in your own network.

If the above isn’t enough of a network to form business partnerships for your business, consider:

• Advertising online (website, craigslist, message formus, etc.) to find potential partners.
• Visit social networking websites like facebook, linked in, myspace.
• Join a business networking group in Las Vegas and meet other business owners who may compliment your business services.

Simply put, there are many methods to finding business partners that can help you promote you business services. In fact, you could use one or many of the methods indicated above. With that being said, you need to understand one thing clearly – Partner with the people and businesses that you meet. Importantly, partner with people who are of the same niche, because that is the prime method which will help promote your business in the Las Vegas community.